Lurg Cattle Co. was established in 1981 by fifth generation farmers Rob Richardson and Alana Johnson at ‘Cleadon’ near Benalla in NE Victoria. Situated on traditional Taungurung country at the foot hills of the Great Dividing Range, Angus cattle have been raised at Cleadon since the early 1900s. To redress…
Our Farmers
More than simply buying premium stock from top producers, Provenir genuinely partners with farmers who share our passion for raising top-quality livestock and producing the best quality meat.
While each farm is different and management practices vary, dependent on local conditions, all of our farmers raise their livestock naturally.
100% Australian, high welfare and naturally raised, free-range and grass-fed.
Pardoo
… to love the planet and the animals. Matt was raised on a Poll Hereford Stud and a mixed farming property called Woorndoo Park. Since he was young, he has held a passion for cattle and farming, and after a long and successful career in the construction and property industry,…
Noojee
The name means contentment. The property was called Noojee when I bought it 20 years ago. David Shuter, and partner Annette Gray The challenges, the sense of achieving our aims to breed top quality high marbling, high weight gain Angus/Wagyu cross steers and heifers. It is very satisfying when it…
Yalandra Pastoral Company
Japanese Wagyu – Grass-fed / Grass-finished Situated in the Riverina region of NSW north west of Albury, the Giltrap family have been farming Yalandra for over 80years. They raise wagyu and angus cattle, with 1000 full blood blood wagyu breeders, serviced by 40 original Japanese bloodline wagyu bulls. The land is…
Chatsworth House
Chatsworth House is a 2,400-hectare property in Western Victoria, run by Sarah and Tom Whinney, who had only moved there in 2020 from ‘Mount Hamilton’, are loving family life at Chatsworth House with their three young children, Jane, Ed, and George. Inspired by Gabe Brown, Stuart Austin, Charlie Arnott and…
Willowmavin
The Lambert family live and farm at Willowmavin, located at Molyullah near Benalla in Victoria. Jo and John, together with their children Alex (12 years) and Tom (10 years) love the farming lifestyle. Willowmavin was once a part of an original 38,000 acre station from the 1800’s called Kilfeera, and…
Paringa
Paringa is an indigenous word meaning “home on the river”. Tom and Olivia Lawson, together with their two sons Oscar and Monty run a stud cattle operation known as Paringa, close to the Murrindindi River near Yea. They also have another farm at Clarkes Hill in central-west Victoria, near Ballarat….
Dunkeld
Dunkeld Pastoral Co Pty Ltd was established in 1976 by the Myers family to own and operate a group of pastoral properties in the vicinity of Dunkeld, Western Victoria. Their first farm property in the region, “Yasme”, remains part of the current operations, which now include a number of historic…
Wirruna
Three generations of the Locke family live on “Spring Valley”, home to the Wirruna Poll Hereford Stud. The Wirruna Poll Hereford herd was established by Aubrey and Ruby Locke in 1949. The Wirruna name came from the original home of the Poll Hereford herd and is derived from an Aboriginal word…
Mulgoa
The Wearn family Bill, Joy and little Polly Graduates of Orange Ag College and with farming backgrounds, Bill and Joy purchased their first farm in 1994 and ran it as the generation before them had, adding the lasted in innovations. Between 2001 and 2007 they expanded their landholding to over 5,500…
Spring Creek
The Heijse family Jochem and Kate, together with their children Teddy and Violet call Spring Creek home. Growing up in the Netherlands, one of the most densely populated countries in the world, Jochem always wanted to farm. But with an aversion to the high input farming sector in his homeland…
