When it comes to selling livestock, farmers have several choices, however the selling price is set by other parties – so they are forced to be price takers not price makers. And worse, in many cases the farmers have no idea what price they will get until the cattle are already sold! This uncertainty in pricing coupled with the extra costs of sales commissions and transport means that farmers have to spend around 10% of what they get paid – just to sell their cattle. 

At Provenir – we change all that. Our farmers pay no live transport fees – as we come to them AND there is no stock agents – we deal direct with our farmers – farmer to farmer! And the best part – we agree a price with the farmer beforehand – no price shock for our farmers.

All this and Provenir provides the highest welfare processing option in Australia – that’s why every dollar spent with Provenir truly goes to helping farmers make a better margin.

The six star Provenir Promise is our guarantee to you.

1. Highest Welfare
   Provenir farmers utilise low-stress handling techniques and raise their livestock on open pastures within a familiar herd structure; allowing the animals to express their natural character.
2. Processed on-farm
   Instead of the livestock being transported, the abattoir comes to the farm. Eliminates unnecessary stress on animals associated with live transport. Less stress means less adrenalin produced, and thus more retained glycogen stores in the meat, leading to exceptional eating quality, taste and tenderness.
3. Full traceability
   Provenir oversees the whole operation from purchasing livestock on-farm direct from our partnering farmers to the on-farm processing, into our butchery and on to you. By processing on-farm and utilising the latest in digital traceability technology we are able to provide full transparency and guaranteed provenance.
4. Grass-fed, Grass-finished & totally free range
   Provenir partners with farmers who raise their livestock free-range and grass-fed. For cattle and lamb, this means they are fed on natural grasses, pasture, hay or silage.
5. Exceptional eating quality
   Our on-farm process and artisan butchery techniques ensure that the quality of the meat is retained and maximised throughout the whole process.
6. No added hormones, herd antibiotics, or intensive feedlots
   Provenir farmers raise their livestock naturally: they do not feedlot, nor do they add hormones or antibiotics to the feed as growth promotants.